Amazonía Viva

Amazonía Viva
© Fotografía

Collaborative Conservation and Enhancement of the Forest and its Environmental Services

Reality in the Amazon

Natural wealth and living culture

To talk about the Amazon is to talk about life, hope, a past with history and a future which we hold in our hands. An incomparable number of plant and animal species inhabit the Amazon, which meets the living culture of more than 350 ethnic groups. The Amazon feeds the greatest river system in the world and brings to life one of the most biodiverse and productive regions, and fulfills, on the same time, an important role as global climate regulator.

To preserve the Amazon is to build a future with equity for the next generations, appreciating its important role towards humanity and the planet. It is in this context that the “Amazonía Viva” Project begins a collaborative and inclusive proposal boosting a sustainable development, built together with indigenous and local communities, authorities, non-governmental organizations and small privately owned enterprises.
© WWF Perú
Amazonía Viva
© WWF Perú

What are we looking for?

An effort for the people from the people
 The “Amazonía Viva” Project is implemented by public and non-governmental institutions, indigenous and local communities, authorities and small privately owned enterprises who seek to build local capacities towards forest protection and management.

In order to do so, it works in an action zone at the jurisdiction of Tarapacá in Colombia at the department of Amazonas; the Atalaya province at Ucayali region, and the Tahuamanu province at Madre de Dios region, both in Peru.

Thanks to this team-work the life quality of more than 3,500 people from indigenous and local communities will improve.


IMPROVE the governance mechanisms and political frameworks that value all the goods and services that come from standing forests beneficiating local communities and reducing deforestation and forest degradation in the Amazon of Colombia and Perú.


From 2011 to 2014

© Miguel Pacheco / WWF Colombia
Amazonía Viva
© Miguel Pacheco / WWF Colombia
Amazonía Viva
© Fotografía

How will we do it?

 To guarantee the conservation of a region as diverse and complex as the Amazon, it is required to think with an integral focus and of wide recognition towards natural and cultural diversity. In order to do so, the “Amazonía Viva” Project proposes four action lines:

1. Capacity-building for control and surveillance of forest activities

Work from the local to national level with the objective of creating a data system for the tracking of forest products of legal origin and forest control as well as a surveillance systems in each of the intervention areas.

2. Policy development for forest governance

Support towards the development of policies for the forest governance in at least three local governments and two environmental authorities, encouraging the enhancement of environmental goods and services, like forest carbon, under legality and sustainability criteria.

3. Forest’s goods and services management practices

More than 800,000 hectares of forest under in a sustainable management, and at the end of the third year it is expected to count with at least one payment for environmental services scheme.

4. Legal trade of goods and services

The value of wood (standing volume), of legal origin, produced and commercialized will increase in at least 15%, as well as 10% of the forest products of legal origin volume; creating direct benefits towards communities.

A great opportunity

Preserving the forests of Peru and Colombia
 The Amazon provides us diverse goods and services of great value at local, national and global level, which should be taken advantage of in a responsible and sustainable way if we want to preserve this valuable ecosystem and its essential contributions to the Earth. In order to do so, it is required to count with political frameworks and local and national governance mechanisms that assure the reduction of deforestation and forest degradation.

For this reason, the “Amazonía Viva” Project seeks for local population, authorities and small privately owned enterprises to work together to reduce deforestation and biodiversity loss, with the objective of assuring the conservation of 800,000 hectares of forest in key places of the Amazon in Peru and Colombia.
© Miguel Pacheco/ WWF Colombia
Amazonía Viva
© Miguel Pacheco/ WWF Colombia

Partners of the Project


The “Amazonía Viva” Project. Collaborative Conservation and Enhancement of the Forest and its Environmental Services is financed thanks to the support of the European Union through WWF Germany.